Vladimir leads McKinsey’s Telecommunications Practice in Asia Pacific and is a key leader in the firm’s Telecommunications, Media & Entertainment, and High Tech (TMT) and Consumer Practices across the region. He spearheads the firm’s work in growth-focused digital and analytics transformations in the TMT and Consumer sectors across Asia Pacific, Eastern Europe, the Middle East and Africa.
Specializing in large-scale, growth focused company transformations with global footprint, Vladimir helps companies accelerate topline growth through strategic portfolio optimization, M&A, commercial and marketing capability building, product and service innovation, and new business launches. He leverages best-in-class commercial toolkits, customer analytics and AI, design thinking, and operating model evolution to drive impact.
Vladimir also contributes to McKinsey’s global expertise in strategy and private equity, growth, marketing & sales, digital ecosystems and business building, advanced analytics, and organizational transformation. He has led large-scale transformations in these areas in over 30 countries in Europe, the Middle East, and Southeast Asia.
Prior to joining McKinsey, Vladimir worked as a technology and legal-compliance expert in an electrical-power company.